axonify for bdc.
+ I recently had the pleasure of working with the BDC (and art director Marc-Francois St Pierre) to capture the fun and colourful daily work of Waterloo-based tech company, Axonify. As soon as you enter their rebuilt and custom designed headquarters, you know it's all about the experience - for the dynamic, young team, and the clients they collaborate with. Colourful furniture, super hero cut-outs, a kitchen stocked with protein bars and beer, and team members strolling through the open-concept space toting their laptops like infants. And don't forget the game room and wall of custom illustrated team head shots.
All of this centres on Axonify's micro-learning platform, or app. Instead of boring traditional learning or safety lessons, Axonify makes daily learning sessions irresistible, and ingrains knowledge deep enough to change behavior on the job. A unique combination of brain science, adaptive microlearning and gamification takes the 'boring' out of learning, and gets people excited to participate. What's best? You can measure the impact on bottom-line results. Axonify reduces safety incidents and boots sales annually, increasing profits and retained earnings by millions for companies ranging from Bloomingdales to Walmart.